New Zealand Business News

What can Americans concerned about the environment learn about a campaign to promote clearcutting in New Zealand? This book offers a playbook for a PR effort that could take place anywhere -- and demonstrates the lengths logging firms and governments will go to get what they want. It's a blueprint for an end run around democracy in New Zealand, in Europe, in the United States. Most of us have no way of knowing what goes on behind the news: what isn't true, what we are not being told and who is pulling the strings. This book changes that. Using the example of environmental controversy -- in this case logging of West Coast native forests by the New Zealand state-owned Timberlands West Coast -- Nicky Hager and Bob Burton have produced a remarkable expose of how governments and business interests can use public relations to manipulate political debate. The story that emerges, of unscrupulous PR tactics by the international PR firm Shandwick and a casual policy of telling the public what is useful rather than what is true, serves as a warning and an example of the same forces at work in the United States. Using hundreds of pages of internal PR documents that were leaked by insiders offended at what they saw happening, Secrets and Lies provides a unique window on how PR muscle can steamroll public opinion. We see Timberlands systematically attacking critics, arranging the creation of an 'independent' pro-logging community, group, cultivating allies in academia, government and environmental groups, compromising the independence of politicians and journalists and much more -- all for the unworthy cause of keeping native forest logging going after most New Zealanders believed it should end.

New Zealand Business Roundtable - The New Zealand Business Roundtable (NZBR), a market-oriented thinktank, operates from Wellington, New Zealand. Businessman Robert McLeod chairs the organisation, with Diane Foreman and Bill Day as Vice-Chairs.

New Zealand Press Association - The New Zealand Press Association is a news agency based in New Zealand. It provides national and international news to the media of the country.

National Radio (New Zealand) - National Radio is a New Zealand radio network owned by Radio New Zealand. It broadcasts non-commercial programmes dedicated to news, the arts, music, and New Zealand culture generally, including some material in the Maori language.

Republican Movement of Aotearoa New Zealand - The Republican Movement of Aotearoa New Zealand is an organization formed in 1994 whose object is to support the creation of a republic in New Zealand. The current President of the Movement is Dave Guerin, a Wellington based partner in an education consulting business.

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